DILL SAUCE DEAL WITH WAITROSE
The Original Dill Sauce, which has just won a one-star Great Taste Award 2020, now joins the smokehouse’s 200g Traditional Scottish Smoked Salmon, which Waitrose has listed in all stores nationwide since 2005 and that has also just won a one-star Great Taste Award. A 700g pack of Traditional Scottish Smoked Salmon is also available in 34 Waitrose stores.
The product, which provides a creamy combination of mild mustard and aromatic dill that brings out the best in fish and meat, is available in 175g jars priced at £2.99 from the end of October.
Caroline Stanway, Buyer at Waitrose, comments: “We are excited to be able to offer our customers the new John Ross Original Dill Sauce. We know our customers love fresh and cured fish and this is a great accompaniment for them to elevate some of their favourite dishes.”
Vicky Leigh-Pearson, Sales Director at John Ross, comments: “We’re delighted to build on our longstanding relationship with Waitrose and introduce yet another award-winning product to one of the UK’s most well-known supermarkets. The Original Dill Sauce is a perfect accompaniment to any salmon product and we’re eager to see how it’s received by Waitrose customers.”
For more information visit www.johnrossjr.com.