FAIR TRADE USA AND ASC IN NEW PARTNERSHIP PILOT
Fair Trade USA and ASC in new partnership pilot – Fair Trade USA, the leading certifier of Fair Trade products in North America, and the Aquaculture Stewardship Council (ASC), the leading certification and labelling program for responsible aquaculture, have signed an MOU to pilot Fair Trade USA’s requirements in some ASC-certified fish farms.
Through this collaboration, the organisations will implement Fair Trade USA’s innovative model of responsible business and conscious consumption in certified fish farms adhering to the robust environmental and social criteria of the ASC standard. The pilot will also examine how the Fair Trade program can work as a ladder towards ASC certification within the framework of ASC’s newly formed “Improver Programme.”
“The Capture Fisheries Standard for wild fisheries has been the cornerstone of the Fair Trade seafood program since its inception in 2014, and now thousands of fishermen and workers are reaping its benefits,” said Julie Kuchepatov, Seafood Director of Fair Trade USA. “We look forward to working with ASC to bring the benefits of Fair Trade to fish farmers and workers and increase the environmental and social impact of our respective programs.”
Roy van Daatselaar, Producer Support Manager at ASC, said: “We are excited to bring the expertise of both organisations together in service of our shared goal to further improve the social and environmental performance of the aquaculture industry. ASC has had remarkable success in driving better performance and accountability through certification. We’ve created the Improver Programme to expand the benefits of the program by helping those farms that are either not ready for, or may not ultimately be interested in, certification to progress their operations and reduce their impacts. Our collaboration will allow producers to both benefit from Fair Trade’s experience in community development and ASC’s comprehensive and scientifically-driven aquaculture certification to deliver efficient pathways for those that choose to seek certification.”
The Fair Trade model enables sustainable livelihoods for fishermen around the world while empowering them to improve their communities via the Community Development Fund – additional income earned for every pound of Fair Trade Certified™ seafood sold. To date, there are nine Fair Trade Certified seafood supply chains and several more in the pipeline. Fair Trade Certified™ seafood products, such as Indonesian yellowfin tuna, Mexican blue shrimp, Maldivian skipjack tuna, Alaskan salmon, and scallops from New England, are found in more than twenty leading North American retailers, including Safeway, Hy-Vee and Whole Foods Market.
ASC distinguishes fish farms that operate to the highest social and environmental standards. ASC standards are created in a transparent, multi-stakeholders process and are reviewed at regular intervals to ensure that the requirements remain robust, reflecting best global practices. With the launch of ASC’s Improver Programme, producers can now receive guidance on how to improve their farming methods. The goal of the program is to leverage market forces by attracting producers at all stages on the journey towards sustainability to drive improvements in those areas where the biggest change can be achieved.