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Hendrix Genetics appoints Jolanda van Haarlem as future CEO. Hendrix Genetics, a global multi-species animal genetics company, which includes salmon, trout and shrimp, has appointed of Jolanda van Haarlem as Chief Executive Officer.

She will join Hendrix Genetics as from March 1, 2021 and after a short transition period take over the position of Antoon van den Berg, who steps down after a successful period of 16 years as CEO. Jolanda van Haarlem is an experienced business leader who has worked in senior roles and spent most of her career in animal nutrition.

A change in leadership and governance structure is part of Hendrix Genetics’ Vision 2025 strategic plan. With the appointment of Jolanda van Haarlem, current founding shareholders of Hendrix Genetics, Thijs Hendrix and Antoon van den Berg, step down from their management positions and positions in the Executive Committee. They will remain shareholders of Hendrix Genetics and closely involved in the future development of the company.

From 2005, Thijs Hendrix and Antoon van den Berg have led Hendrix Genetics through a strong growth phase, building the company to breed seven animal species, with 3,500 employees and operations in 25 countries.

About Hendrix Genetics

Hendrix Genetics: A multi-species animal breeding, genetics and technology company.

Hendrix Genetics is passionate about animal breeding. They have breeding programmes in turkeys, layers, guinea fowl, swine, salmon and trout.

They look for innovative, sustainable solutions, together with the entire animal protein value chain. At the start of the chain, they have an influence on the outcome. For example, their responsible use of antibiotics programme benefits producers and consumers. For them, better breeding today, means a brighter life tomorrow.

They aim to produce animals that thrive under all conditions. They strive to create value from breeding through to the consumer. Their programmes are based on their breeding philosophies. Every Hendrix Genetics brand has its own breeding programme. Each is tailored to their market.