NEW SEAFISH WEBSITE

New Seafish website offers easy to use industry-wide resource. Seafish, the public body that supports the £10bn UK seafood industry, previously managed a number of separate sites for different initiatives, the new site brings everything together into a single central resource which showcases the industry as a whole – from regulation, through to training, fishing gear, resources for trade and educational content for consumers.

Developed after consultation with a range of stakeholders, the new website provides an easy to use online platform with a contemporary design and improved mobile usability. Users will benefit from streamlined content, simplified navigation and a powerful search function, allowing them to easily access a wide range of information and resources.

Visitors to the website will also be able to enjoy more frequent communications and updates in the News, Views & Events section, which will highlight the organisation’s work across the seafood industry.

Marcus Coleman, CEO of Seafish, said: “As we set out to achieve our vision of a UK seafood industry that is truly thriving, Seafish works with a wide range of people from fishermen and processors through to importers, retailers and food service providers. We are very pleased to launch our new website, which provides a single digital window to all Seafish activities and highlights the full scope of our work, making it easier for everyone to access resources and find out more about what we do.”

The new website has been developed by Norwich-based creative agency The Missus. Company Founder Emma Garwood said “Over the past months we’ve worked closely with Seafish to achieve our mission – to showcase the incredible range of initiatives that they deliver and reflect the vibrancy of the organisation and the wider UK seafood industry in digital form. Bringing together so much information in a user friendly way has been a challenge, but we are immensely proud of the new website.”

The website follows the launch of the organisation’s Corporate Plan 2018-2021 which is focused on supporting the industry on five key challenges – the UK’s Exit from the EU, seafood consumption, safety and skills, responsible sourcing and data and innovation.

The new website is online now at: http://www.seafish.org/