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Thank cod for Heston. The appointment of world leading chef, Heston Blumenthal, as a shareholder and key advocate at Aquna Sustainable Murray Cod created quite a stir last week. The story, which made national headlines, has sparked a surge of new interest in their luxury product.

“Since the announcement, we’ve been getting enquiries from chefs who have read about the new partnership with Heston in the news, and value his endorsement of our product. It is an exciting time for the business,” said Mat Ryan, managing director, Aquna.

Heston, and his team of world-class chefs, will collaborate with Aquna on menu and product development to extend the food brand’s reach in local and global markets. If life tasted better their way previously, the bar has been lifted even higher with Heston on board.

“Heston’s a pioneer in the global food industry. His imaginative and inventive ideas align perfectly with the innovative ethos that underpins our quality product. He will play a key part in the future growth of our business,” said Ross Anderson, chairman, Aquna.

Aquna Sustainable Murray Cod produces premium, pond-grown Murray cod. Based in the Riverina, New South Wales, our business has a vertically-integrated approach for breeding, growing and supplying what is the world’s best-tasting freshwater white-fleshed fish.