DOORS OPEN FOR THE NORWAY – UK SEAFOOD SUMMIT 2025

Doors Open for the Norway – UK Seafood Summit 2025

The 2025 Norway – UK Seafood Summit officially opens this morning, bringing together key industry leaders to discuss the latest trends, challenges and opportunities in the seafood trade.

This highly anticipated event features a dynamic programme of insightful presentations, Q&A sessions, and engaging panel discussions. A major highlight will be the launch of the Global Seafood Trends Report 2025, offering key insights into the megatrends shaping the industry’s future.

The summit will delve into developments in whitefish and salmon supply and trade, with expert analysis from the Institute of Marine Research on the science behind Norway’s fisheries management. Discussions will also cover supply trends, consumer preferences, and market opportunities for cold-water prawns, along with a dedicated session on the future of the UK fish and chip sector.

Industry collaboration will be a central theme, with the newly formed UK Seafood Federation (UKSF) presenting its vision for growth. The programme also includes an in-depth look at the future of farmed cod and a comprehensive discussion on the evolving Norway-UK seafood trade.

With broad industry representation and ample networking opportunities, the summit aims to encourage bilateral partnerships and shape a sustainable, prosperous future for the seafood sector.

The Programme for the day is outlined below:

Programme Moderator: 
Martin Skaug, Communication Director, Norwegian Seafood Council 

Doors open at 10.30
11.00 – 12.00
Registration and networking lunch

SESSION 1 | 12.00 – 13.15 
Welcome Words
Victoria Braathen, UK Director, Norwegian Seafood Council

Navigating the World of Megatrends: Top Seafood Trends Report 2025
Lars Moksness, PhD, Analyst Consumer Behaviour, Norwegian Seafood Council

Opening Remarks: Norway–UK Seafood Relations and Shared Opportunities

• HE Tore Hattrem, Ambassador of Norway to the United Kingdom
• Mike Rowe, Director for Marine and Fisheries at Department for Environment, Food and Rural Affairs

Whitefish and Salmon: Supply Chain Trends and Trade Dynamics

•  Eivind Hestvik Brækkan, Seafood Analyst, Norwegian Seafood Council
• Dag Sletmo, Senior Vice President / Client Advisor, DNB Seafood

SESSION 2 | 13.45 -15.05 
Charting the Course: Long-Term Management of Norwegian Fisheries
Daniel Howell, Researcher, Institute of Marine Research

Cold-water Prawns: Fisheries Management, Market Dynamics, and Consumer Trends

• Introduction by Synne Guldbrandsen, Marketing Manager, Norwegian Fishermen’s Sales Organization, and Josefine Voraa, Seafood Analyst, Norwegian Seafood Council
•  A dialogue with Nicola Hunter, Head of Seafood Purchasing and Strategic Sourcing, Hilton Foods Seachill and Josefine Voraa, Norwegian Seafood Council, moderated by Martin Skaug

Navigating the Future of Fish and Chips: Challenges, Innovations, and Community Impact
Moderated by Julie Waites, Executive Director, Frozen at Sea Fillets Association

•  Andrew Crook, President, National Federation of Fish Friers
• Sarah Heward, Owner, The Real Food Café
• Johan Oksholen, Sales Manager, Nor Seafoods AS

SESSION 3 | 15.30 – 16.30
Introducing the UK Seafood Federation (UKSF): Fostering Collaboration for Industry Growth
Dan Aherne, UK Seafood Federation Board Member and CEO, NESI

Exploring the Future: Opportunities and Prospects for Farmed Cod in the UK
Cathrin Rabben, NSC Whitefish Advisory Board Member and Sales Manager, Ode

Norway-UK Seafood Trade: Navigating Trends, Overcoming Challenges, and Shaping the Future
An industry talk moderated by Robin Paxton, Editor in Chief, Intrafish

• Morten Hyldborg Jensen, CEO, Nordic Group
• Tor Bjørklund Larsen, Senior Adviser, Norwegian Fishermen’s Organisation
• Dan Aherne, CEO, New England Seafood
• Cathrin Rabben, Sales Manager, Ode
• Jordan Muldoon, Buying Manager Fish, Asda

Concluding Remarks
Martin Skaug and Victoria Braathen

16.30 – 18.00
Networking Reception

Source

Main Image ©Norwegian Seafood Council