CLOUDY BAY CLAMS ANNOUNCES NEW OWNERSHIP

Cloudy Bay Clams Announces New Ownership By Seafood Industry Leaders. Leading New Zealand seafood brand, Cloudy Bay Clams, is now under new ownership of Tony Muollo and marketed by George Manettas – both respected names from pioneering Australasian seafood families.

This new phase is centred on a clear vision: to preserve the brand’s sustainable harvesting roots while expanding its reach across Asia-Pacific and North America.

“We’re excited to take Cloudy Bay Clams into its next chapter,” says George Manettas. “This brand has a legacy and we’re focused on making it more accessible to chefs and markets across the region.”

Cloudy Bay Clams is a leader in premium, wild shellfish across the Asia-Pacific region and is building on its reputation with new chilled blanched formats for foodservice, updated frozen packaging, and enhanced support tools for chefs, distributors, and retailers.

As New Zealand’s only commercial wild surf clam fishery, sustainability remains at the heart of the brand. The fishery is now part of the Marine Stewardship Council’s (MSC) Fishery Improvement Project and is progressing toward full MSC certification. Recent investments in CRM and QA systems will further strengthen communication, traceability, and service delivery.

Cloudy Bay Clams continues to be a favourite among leading chefs thanks to its clean flavour, consistent sizing, high meat-to-shell ratio, and wild provenance. The brand works closely with respected culinary figures including Jason Roberts (TV chef, Bistro Moncur), Steve Hodges (Fish Face), and Andy Logue (Bar Vincent). Chef James Kidman (Gowings Bar and Grill) has featured Cloudy Bay Clams on the menu at Parlour in Sydney to strong diner acclaim, while David Bitton showcases the Diamond Shell Clams twice on his menu at Bitton Rose Bay.

Looking ahead, the company is ramping up direct industry engagement through trade activations and tastings in Sydney, Melbourne, Brisbane, and Singapore, along with planned participation in major hospitality trade shows in 2025.

With a renewed focus on innovation, sustainability, and chef partnerships, Cloudy Bay Clams is setting a new standard for premium wild shellfish – clean, consistent, and ready for global markets.

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Images © Cloudy Bay Clams